India Home Healthcare Market Outlook to 2025: Ken Research

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New Delhi, April 29, 2020: The report titled “India Home Healthcare Market Outlook to 2025 (Second Edition)– By Patient Profile (Elderly Care, Post Operative Care, Physiotherapy, Palliative Care, Stroke Rehabilitation and Others), By Organized (Subscription and Non-Subscription Model) and Unorganized, By Patient Age Profile and By Major Cities provides a comprehensive analysis of the Home Healthcare Market of India. The report covers various aspects including market introduction, ecosystem, business model, the market size by revenue, market segmentation by profile of patients, by organized and unorganized market, by subscription and non-recurring models, by region/tier, and by age group of patients. It also provides insights on the setting up of home healthcare agency in India, QAI accreditation, pricing solutions offered in the market, competition scenario, SWOT analysis, company profiles of major players in the market, growth drivers, trends and developments and issues and challenges in the industry. The report concludes with future market projection for home healthcare industry, the impact of COVID-19 and analyst recommendations highlighting the major opportunities and cautions for the Indian home healthcare market.

India Healthcare Market Overview

Healthcare has become one of the largest sectors in India, in terms of revenue as well as employment. Healthcare comprises hospitals, medical devices, pharmaceutical goods, medical equipment, and services like doctor consultations, clinical trials, telemedicine, e-health services, health tourism, home healthcare, and health insurance among others. The Indian healthcare sector has been growing majorly due to greater coverage, expansion of services, and increasing public and private expenditure in this sector. The overall market size of the healthcare market in India estimated to be at INR 1,070K crore as of FY’2019.

India Home Healthcare Market Overview

The home healthcare the market in India is still in its early growth stage with the presence of large number of players, with some offering only a single specialty service to others offering multiple services across various regions. The organized market has witnessed high growth in 30-35 companies and they have gained an utmost brand visibility and traction in terms of the sale of services across various regions. The overall market size has grown at a CAGR of 17.2% over the past five years.

India Home Healthcare Market Segmentation

By Region/Tier of Cities:  Tier 1 cities contribute the highest share to the total market size of the home healthcare market in India. The market share of tier 1 cities alone stands somewhere over 76.0% in the overall market. Major cities such as Delhi/NCR, Mumbai, Chennai, Bangalore, Hyderabad, Jaipur, Ahemdabad, Kolkata, and Pune have shown major shifts in demand from traditional healthcare services to home healthcare services.

By Market Structure: The Indian home healthcare market is currently dominated by the unorganized sector. The organized sector constitutes a rather small part of the total home healthcare market size of the home healthcare market in India. The unorganized sector still dominates the market as home healthcare market is still in its early growth stage and major players are still working on establishing their presence beyond Tier-1 cities. Although we have seen some tremendous growth in a few cities, a paradigm shift in demand is yet to be seen in this sector basis PAN India.

By Age Group: Patients above 60 years of age contribute to the lion’s share to the home healthcare market in India. Services availed by people above the age of 60 include elderly care, homecare pertaining to a chronic ailment, physiotherapy among others.  Patients between 40-60 years contribute the second largest share followed by patients of age groups of 20-40 years and 0-25 years

By Subscription and Non-Recurring Model: Subscription models make up for a smaller proportion as they are yet to gain popularity and the industry has seen numerous cases of patients opting out of these subscriptions before the stipulated time owing to service quality inconsistency.  Another reason for the popularity of non-recurring model’s oversubscription model is the lack of insurance coverage. Insurance is bound to make homecare services more affordable for the patients and thus, subscription models may witness growth in this aspect.

By Profile of Patients: Elderly care services constitute the largest part of the home healthcare services market. The other segments include physiotherapy, stroke rehabilitation, palliative care, and others. These segments contribute relatively lower proportions to the total market size.

Competitive Landscape

The home healthcare market in India is in its early growth stage. The market shows a lot of potentials to grow over the coming years due to the shift in preferences and types of services demanded. The current market structure is highly fragmented with a high proportion of unorganized players as compared to organized players. The major players in the market compete on factors such as brand value, services offered, expertise and coverage, deliverable workforce, QAI accreditation, clinical outcomes among others. The major players in the market include Portea Medical, Medwell Ventures, Healthcare AtHome, Care24, India Home Health Care, CallHealth, Bharath Home Medicare and Apollo Homecare among others.

India Home Healthcare Future Outlook

The India Home Healthcare Market is expected to grow at a positive CAGR of 19.2% during the period FY’2019-FY’2025. The growth is expected to be driven by factors such as the rise in the geriatric population, increasing demand for convenience-based healthcare services, increasingly unhealthy lifestyles of the younger population leading to a higher prevalence of chronic diseases among others. In addition, the expected onset of regulations, the introduction of QAI accreditation and the measures to bring home healthcare services under the purview of insurance are also expected to help the market grows further in the coming years.

Key Segments Covered: –

India Home Healthcare Market, FY’2014-FY’2025

India Home Healthcare Market Segmentation, FY’2019-FY’2025

By Market Structure (Organized and Unorganized)

By Region/Tier (Tier 1, Tier 2and Tier 3 cities)

By Age Group (0-25 Years, 25-40 Years, 40-60 Years and Above 60 Years)

By Profile of Patients (Elderly care, Physiotherapy, Post-Operative Care, Stroke Rehabilitation, Palliative Care and Others)

By Subscription and Non-Recurring Model

Key Target Audience

Homecare Providers

Hospital Chains

Private Sector Investors

Healthcare Regulatory Bodies

Government and Industry Associations

Medical Device Companies & Distributors

Pharma Manufacturing and Distribution Companies

Time Period Captured in the Report:

Historical Period – FY’2014-FY’2019

Forecast Period – FY’2020-FY’2025

Companies Covered:

Portea Medical (Health Vista Pvt Ltd)

Healthcare AtHome

Medwell Ventures

Care24

CallHealth

Apollo HomeCare

India Home Healthcare

Critical Care Unified

Bharath Home Medicare

Key Topics Covered in the Report: –

India Home Healthcare Market Introduction

India Home Healthcare Market Business Model

National Health Statistics

India Home Healthcare Market Size by Revenue in INR Crores

India Home Healthcare Market Segmentation

Setting Up a Home Healthcare Agency in India

QAI Accreditation Process and Fees

Pricing Analysis of Various Home Healthcare Services

Competition Scenario of India Home Healthcare Market

Company Profiles of Major Home Healthcare Providers

SWOT Analysis and Growth Drivers

Trends and Developments in India Home Healthcare Market

Issues and Challenges in India Home Healthcare Market

Key Funding and Mergers and Acquisitions in India Home Healthcare Market

Failure Case Studies in India Home Healthcare Market

India Home Healthcare Market Future Projections

Impact of COVID-19 Pandemic on India Healthcare and Home Healthcare Market

Analyst Recommendations

Corporate Comm India(CCI Newswire)