Re-defining Life after 40: Essilor Launches Varilux® 3.0, the Latest Generation of Varilux® Progressive Spectacle Lens in India

• New Delhi, June 29, 2016: Essilor, the world leader in ophthalmic lenses, has introduced in India Varilux® 3.0 series, it isdesigned to provide the smoothest and sharpest vision to people above 40 years of age who are dealing with visual deficit across multiple ranges of vision.

Varilux®, invented by Essilor in 1959, is the world’s first and largest selling progressive lens that caters especially to the needs of people with the age-related condition called presbyopia. Backed by rigorous research and innovation, Varilux® progressive lenses help wearers achieve the freedom and comfort to live life to the fullest without any need to slow down or compromise.

Varilux® progressive lenses enable the wearer transition his vision smoothly between different distances from near to far, so that he can perform multiple eye functions simultaneously — from checking his smartphone to watching the television — without any unease or jerk of vision.

Varilux® 3.0 lenses comprises three ranges — Varilux® Physio®, Varilux® Comfort® and Varilux® Liberty®.

The Varilux 3.0 range incorporates highly innovative patented technologies including Binocular Booster™ lens technology, W.A.V.E 2.0™ technology and Path Optimizer technology.

Varilux® Physio® lenses use the highly innovative Binocular Booster™ lens technology that simultaneously analyses the prescriptions of both eyes, taking into consideration that a person’s vision is at its best when both eyes are working together in sync.

The W.A.V.E 2.0™ lens technology used in both Varilux® Physio® and Varilux® Comfort delivers sharper vision even in low light conditions. The lenses are intelligently designed to better adapt to the pupil size and beam of light passing through in order to deliver vision with the best resolution in a more accurate and realistic manner.

The Path Optimizer technology used in Varilux® Liberty takes into account the wearer’s characteristics to generate a precise and optimal viewing path, from far to near and everything in between so that each and every part of the viewing path matches wearer’s eyesight.

“Designed on the basis of Live Optics, Varilux® progressive lenses are tried and tested on real wearer’s and therefore guarantees optimal vision at any distance and allows the eye to transit smoothly and effortlessly from near-mid to far vision; this makes instant focus achievable for wearers simultaneously in different vision zones. Varilux® is constantly innovating according to the changing needs and lifestyle of wearers,” says Mr. Shivkumar J, CEO, Essilor India India Pvt. Ltd.

Mr. Ramchandran, Group COO, Essilor India Pvt. Ltd, says: “At Essilor, we believe in constant evolution of technology as the needs of our eyes keep evolving. Along with providing the best technology-backed vision aids to consumers, our focus is also on providing personalized solutions adapted to each presbyope, and ensure the highest degree of productivity, convenience and efficiency for wearers”.

The latest generation of Varilux® lenses is made for the modern lens wearer who is active and constantly on the go. With the freedom to gain instant focus and sharpest vision at all distances, be it near, intermediate or far and the most seamless transition between all these ranges, life after 40 can be as active, productive and fruitful as ever before to stay focused.

Corporate Comm India (CCI Newswire)