New Delhi, October 01, 2021: In a unique activity as a part of World Heart Day Celebrations, Shalby Hospitals Group that operates 11 hospitals across the country has lit all its 11 hospitals red to create awareness about significance of heart health. These hospitals are in Ahmedabad – four hospitals, and one each in Jaipur, Indore, Mumbai, Mohali, Surat, Vapi and Jabalpur.
This activity started on 20th September will last for another seven to ten days (7th to 10th October 2021), thus getting maximum possible eyeballs and conversations around heart health. Most of these 11 hospitals are located on main roads and thus this activity has become a talking point in all the eight cities where Shalby hospitals are located.
Dr. Hardik Thakkar, AVP, Corporate Development, Shalby Hospitals says, “After a lot of brainstorming to do something innovative around this World Heart Day that would become talk of the town, we came up with the idea of lighting all our hospital buildings red using a number of huge red halogen lamps placed strategically to create a beautiful red image of the building for people passing by it as well as for those at a distance. As we all know, red colour signifies the heart and through this activity we aim to create awareness about significance of heart health and about heart diseases.”
Besides, as a part of World Health Day Celebrations, Shalby hospitals launched dedicated centres for cardiac treatment in its Jaipur and Indore hospitals. Named as SICS – Shalby Institute of Cardiac Sciences, these are state-of-the-art cardiac centres. Four latest cardiac treatment technologies were introduced in central India with the launch of SICS in Indore. These are Intravascular Ultrasound System (IVUS), Rotablation, Fractional Flow Reserve (FFR), Minimal Invasive Cardiac Surgery (MICS) and Endoscopic Vessel Harvesting (EVH). These new technologies have distinct advantages in cardiac treatment. Dr. Nishita Shukla, Group COO, Shalby Hospitals says, “At Shalby, our endevour is always to bring best of latest technology and equipments to our hospitals with an aim to provide best possible treatment to our patients. At our Indore unit we have brought four heart treatment technologies for the first time in Central India. With these, people from this region will not need to travel to bigger cities for advanced cardiac treatment”
Corporate Comm India (CCI Newswire)
