Sami Direct Launches ‘Bio-Iron’ – Natural Iron from Green Gram

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New Delhi, April 05, 2017: Iron Deficiency Anemia (IDA) is the most commonly prevalent type of anemia worldwide, including India. While it affects all age groups, the most vulnerable sections are children, pregnant women and non-pregnant women of child-bearing age. Sami Direct recently launched ‘Bio-Iron’, an iron supplement, sourced from green gram―a natural source of iron.

Diets low in vegetables, and high in “sugar-sweetened and diet soft drinks, refined sugars and carbohydrates, processed meats, and junk food” have been linked to iron deficiency anemia.

Iron is an essential trace mineral found in every cell and is vital for both the physical as well as the mental well-being. It is estimated that 70% of the body’s iron is found in the red blood cells and myoglobin in muscles. IDA is caused when your body does not have enough iron to produce hemoglobin. Hemoglobin enables the red blood cells to carry oxygenated blood throughout the body.

Key Benefits of Bio-Iron

· Plant-sourced iron compared to most market-available synthetic iron supplements

· Intestine has the ability to boost iron absorption in case of iron deficiency and block iron absorption in case of excess iron. This happens mostly in case of plant-based iron. Hence, low risk of iron toxicity

· Bio-Iron is a judicious combination of natural iron with natural bioavailability enhancer BioPerine®

· Bio-Iron is clinically-evaluated and have found to increase hemoglobin percentage, serum iron and ferritin levels

Suggested Usage

· One tablet morning before breakfast and one tablet before dinner along with one glass of water

· Recommended age group: 12 years and above

Speaking on the launch, Dr. Muhammed Majeed, Founder & Chairman, Sami Labs said , “Most iron supplements are synthetically sourced and may be unsafe for consumption. They could cause constipation, stomach upset and in some cases nausea and vomiting. At Sami, we are very particular that all our products are sourced out of natural herbs, spices and pulses. Bio-Iron has been clinically evaluated and has been deemed safe and effective. Bio-Iron has natural iron sourced from green gram through hydroponics process, which is used to enrich the beans. We invite you to visit our web site www.samidirect.com to know more about Bio-Iron.”

Corporate Comm India(CCI Newswire)